Before our first session, I'll thoroughly examine your website and prioritize the most pressing issues. That way, when we meet (either in person or via phone/Skype), we'll be ready to jump in and get some work done!
This is a good option for you if:
You want to learn how to apply proven, "white hat" SEO to your website but you don't have the time or desire to work through a "do it yourself" book.
You don't want generic advice - You want SEO instruction specifically tailored to business.
You know SEO is important, but you don't know what it is or how it works. We'll talk about how search engines work and cover which SEO methods would be a good fit for your company.
You're ready to see what SEO can do for your site, but your not sure how to start. We'll work together to determine how people are finding your site now, and how to improve on that. We'll also talk about which steps should be taken next.
You've tried a few things, but nothing seems to be happening. We'll go over your site and come up with a solid strategy to improve what's working and fix what isn't.
Adding or updating your on-site SEO, especially for local and niche businesses, sends clear signals to search engines what your site is about. Why does this matter? Search engines aren't psychic. They need to be told what your site is about in specific ways.
A few of the things I'll look at:
your website architecture
title tags & SERP descriptions (those are the results people see when they find you using a search engine)
the best keyword combinations for your business
how to help your site in local searches (especially important for businesses that depend on local customers)
the overall feel of your website to a brand new user
In-depth SEO & then some: starts at $2500 for 5 page site
An in-depth look at your website may reveal issues you aren't aware of - and you can't fix them if you don't know about them!
But more than that, because SEO involves different aspects (including links, on-page SEO, high quality content, and more) - a deeper inspection gives us more options to improve your site and make a bigger impact.
A few of the things I'll look at, in addition to everything listed above):
which pages on your website attract customers
how long customers stay on your website
how customers use your website
which sites are linking to yours (not all links to your site are good)
cleaning up bad links
optimizing images & videos on your website (yes, you can do that & yes, it is important)
setting up analytics tools, if you haven't already
And how to use this information to improve your rankings and your audiences' experience. Because your audience should always matter more than a search engine.