Built for business owners
ready to be strategic about
their goals.
Website, email, content, SEO, messaging.
Get the full picture of what's working, what isn't,
and where to focus first.
Your marketing is connected.
The marketing plan needs to be, too.
The business owners I work with aren't starting from scratch. They've been at this for a while. They’ve reached at least some of their goals. Some have even worked with a social media manager, brought in an SEO consultant, or hired someone to rebuild their website.
They know their business, their buyers, and their goals.
What they don't have is someone who has looked at all of it at once.
Whether the messaging on the website matches what the email is saying. Whether the content is driving the right traffic. Whether the people finding them are actually converting — and why.
The 360 Marketing Plan and 360 Done-With-You both start with the 360 Framework - a full look at your marketing — website, email, content, SEO, messaging — all at once.
From there, you get a clear picture of what's working, what isn't, and where to focus next.
Two ways to work together
360 Marketing Plan
I need a strategy, then I'll take it from there.
360 Done-With-You
I want the strategy AND someone to help me implement it.
Who This Is For
Both the 360 Marketing Plan and 360 Done With You are designed for business owners who:
Have been doing their marketing, and doing a lot of it right, but want a clearer picture of what's actually working.
Are ready to make deliberate decisions about where to focus next.
Know their business well enough to know something could be working harder
360 Marketing Plan
A full audit and custom plan built around your business, your goals, and what's actually going on in your marketing.
-
Your website and core messaging
Offers and positioning
Email marketing
Content and social media
SEO and how findable you are to the people looking for what you do
How your marketing guides someone from first finding you to reaching out
Your analytics and what they're telling you
-
A clear picture of where your marketing stands — what's working, what isn't, and what to do about it
A ranked list of priorities so you know exactly where to start
A 3–6 month action plan, sequenced by priority
Recommendations for each area of your marketing, tied to your overall goals
Messaging notes on where your copy may be unclear, inconsistent, or underselling you
A 90-minute review call to walk through everything together — you'll leave knowing exactly what to do next and why
Starts at $1,400
Payment plans available.
360 Marketing Done with You
Everything in the 360 Marketing Plan, plus three months of hands-on support to do the work together.
-
Weeks 1–2: The full picture Before we change anything, we look at everything — website, messaging, email, content, SEO, and analytics. By the end of week two, you have a clear picture of what's working, what isn't, and where the biggest opportunities are.
Weeks 3–4: Where we start We walk through the audit together and build the plan around your goals. We start with the highest-priority messaging pieces — typically your homepage, services page, or offer copy — plus the supporting pieces that move someone from finding you to wanting to work with you.
Weeks 5–6: Building the foundation The most important pieces come together here. We finish what we started, review what's in place, and make sure the core of your marketing is solid before we build on top of it.
Weeks 7–8: Connecting the pieces With the foundation in place, we look at how everything works together — email, content, and website pulling in the same direction instead of separate ones.
Weeks 9–11: Finishing well We complete what we've built and make sure your marketing doesn't depend on you holding all the details in your head. What we've built keeps working even when your attention is somewhere else.
Week 12: Wrap and what's next A final review of everything — documented and organized so you can use it. You leave knowing where your marketing stands, what to focus on next, and what you don't have to think about anymore.
-
A marketing strategy built around your business and how you work.
The highest-priority work done and in place — not sitting in a folder.
A clear picture of how your marketing fits together.
Documented processes you can hand off, repeat, or build on.
A record of what exists, what it does, and what to focus on next.
-
Everything in the 360 Marketing Plan.
3 months of 1:1 done-with-you support.
Weekly 60-minute strategy and implementation sessions.
Between-call support via email for questions, copy review, and decisions that can't wait.
Shared Google Drive with everything we build, organized and yours to keep.
Final wrap session to review what we've built and map out what comes next.
Starts at $2,800
Payment plans available.
“I’m incredibly grateful for the opportunity to work with Gwen on developing a marketing strategy for our small business.
Gwen provided clear, actionable steps that transformed what could have been an overwhelming process into a series of achievable goals.
Thanks to her guidance, I now feel confident in a range of marketing strategies, from SEO and social media to crafting effective blogs and newsletters. Gwen truly has a talent for breaking down complex concepts and making them accessible, and her support and expertise has been invaluable to our business.”
- Julie, Limitless Van
Case Studies
-
Closing Marketing Gaps
Learn how 1:1 marketing support helped this business owner boost engagement, grow her audience and gave them a clear roadmap for sustainable growth.
-
Marketing Realignment
Discover how a personalized marketing strategy and offer realignment helped this client find clarity, attract the right clients, and reignite passion for her business.
-
Streamlining and Fostering Community
Explore how a cohesive strategy helped a small team improve consistency, expand outreach, and support their community.
“Gwen Montoya is a lifesaver!
She helped me to gain a better understanding of social media advertising, SEO, basic web design/updating, how to market my business more efficiently and most importantly, to trust my voice!
Gwen explains things clearly and without judgment. She breaks everything down into manageable chunks while also providing “a big picture” so you feel more in touch and in control.
I have left every meeting with her with a better understanding of my marketing strategy, with a template of totally achievable goals, feeling more confident in my abilities and actually excited to take on my own marketing (for once)!”
-Daniele Strawmyre, ready Set GROW