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Messaging Snapshot
Is your messaging landing the way you think it is?
A focused, one-time session to help you understand how your website and social media reads to someone who isn’t you.
When you've been inside your own business long enough, it gets hard to read your own messaging. You know what you mean. You know what you do and who it's for. The problem is that your website and social media have to communicate all of that to someone who doesn't know any of it yet.
Once you’ve updated your about page, rewritten your homepage headline a few times, and tried to keep your Instagram consistent…it can be hard to see the gaps in your own marketing and messaging.
That's what this session is. I look at your website and social media as a first-time visitor would, then we review what's working, what's unclear, and where your messaging is getting lost.
You’ll leave with five specific things to address, in order of impact.
Who this is for:
You're a service provider — local or national, including healthcare and wellness providers like therapists, naturopaths, and coaches — and you've put effort into your website and social presence but aren't confident it's saying what you think it's saying. Maybe you're getting traffic but not inquiries. Maybe people keep misunderstanding what you do. Maybe you just have a nagging sense that something's off but can't see it from the inside.
Not a good fit if: Your website and social media are brand-new placeholders with almost no content yet, or you're looking for someone to rewrite your copy rather than review it.
What's included:
Pre-call review: after you book, I'll reach out with a short list of what to send me. I review your website and social media before we meet, so our time is spent on what will most benefit you.
Live review call: I walk you through what I found: where your messaging is clear and working, where it's muddled or inconsistent, and where it's losing people it should be keeping. We look at your website and social media as a connected whole, not in isolation.
Call recording: so you can go back and listen without trying to take notes in real time.
Written next steps: five prioritized actions after the call: what to fix, what to tighten, and what to leave alone. Each one includes enough context that you know not just what to change but why it matters.
Investment: $449 — one-time, no ongoing commitment.
FAQ:
How long is the call? Plan for 60 minutes. It occasionally runs a bit shorter or longer depending on how much there is to cover.
Which social platforms do you look at? When I reach out after booking, I'll ask which channels are active and relevant to your business.
What if my website isn't finished? If there's enough there to review - a homepage, an about page, a services page - we can work with it. If you don’t have a website yet, I suggest waiting until your website is ready.
Is this a full marketing audit? No, this is designed to help you focus on the next, best five steps you can take to improve your messaging. I offer full marketing audits as part of the 360 Marketing Plan (where I look at all your marketing, not just your email marketing).
What if I want more help after this? That's a conversation we can have on the call. This session is complete on its own, but if you want to keep going there are a few ways I work with people longer-term.
Is your messaging landing the way you think it is?
A focused, one-time session to help you understand how your website and social media reads to someone who isn’t you.
When you've been inside your own business long enough, it gets hard to read your own messaging. You know what you mean. You know what you do and who it's for. The problem is that your website and social media have to communicate all of that to someone who doesn't know any of it yet.
Once you’ve updated your about page, rewritten your homepage headline a few times, and tried to keep your Instagram consistent…it can be hard to see the gaps in your own marketing and messaging.
That's what this session is. I look at your website and social media as a first-time visitor would, then we review what's working, what's unclear, and where your messaging is getting lost.
You’ll leave with five specific things to address, in order of impact.
Who this is for:
You're a service provider — local or national, including healthcare and wellness providers like therapists, naturopaths, and coaches — and you've put effort into your website and social presence but aren't confident it's saying what you think it's saying. Maybe you're getting traffic but not inquiries. Maybe people keep misunderstanding what you do. Maybe you just have a nagging sense that something's off but can't see it from the inside.
Not a good fit if: Your website and social media are brand-new placeholders with almost no content yet, or you're looking for someone to rewrite your copy rather than review it.
What's included:
Pre-call review: after you book, I'll reach out with a short list of what to send me. I review your website and social media before we meet, so our time is spent on what will most benefit you.
Live review call: I walk you through what I found: where your messaging is clear and working, where it's muddled or inconsistent, and where it's losing people it should be keeping. We look at your website and social media as a connected whole, not in isolation.
Call recording: so you can go back and listen without trying to take notes in real time.
Written next steps: five prioritized actions after the call: what to fix, what to tighten, and what to leave alone. Each one includes enough context that you know not just what to change but why it matters.
Investment: $449 — one-time, no ongoing commitment.
FAQ:
How long is the call? Plan for 60 minutes. It occasionally runs a bit shorter or longer depending on how much there is to cover.
Which social platforms do you look at? When I reach out after booking, I'll ask which channels are active and relevant to your business.
What if my website isn't finished? If there's enough there to review - a homepage, an about page, a services page - we can work with it. If you don’t have a website yet, I suggest waiting until your website is ready.
Is this a full marketing audit? No, this is designed to help you focus on the next, best five steps you can take to improve your messaging. I offer full marketing audits as part of the 360 Marketing Plan (where I look at all your marketing, not just your email marketing).
What if I want more help after this? That's a conversation we can have on the call. This session is complete on its own, but if you want to keep going there are a few ways I work with people longer-term.