How to Create a Blog for Your Business
Blogging has many benefits for small businesses! It gives you a chance to speak to your audience directly AND gives you a chance to speak to an audience you haven’t met yet.
How a Collective Streamlined Their Marketing and Built a Stronger Community
Explore how a cohesive strategy helped a small team improve consistency, expand outreach, and support their community.
How Strategic Realignment Helped This Business Attract Better-Fit Clients
Discover how a personalized marketing strategy and offer realignment helped this client find clarity, attract the right clients, and reignite passion for her business.
How Simple, Focused Strategy Made Marketing Feel Doable Again
Find out how a busy mom business owner simplified her marketing with personalized strategies, creative solutions, and confidence-boosting guidance.
How Do I Get More Traffic to My Website?
Getting more traffic to your website with SEO and beyond.
Common Website Issues for Small Businesses
Your website is like a movie trailer - it lets your clients and customers know what it would be like to work with you. Everything from the images you choose to how easy (or difficult!) it is to navigate your website reveals information about your business to potential clients.
You Don't Have to Be Fearless to Be Visible: A Practical Guide to Showing Up, Getting Seen, and Getting More Clients
Practical tips and strategies to help you get comfortable with showing up and and standing out.
Funding Resources for Small Business Owners
Learn about grants, crowdfunding, loans, and other funding options for small business owners.
How to Create Content That Converts
What is “content” and how can you create content that connects with your audience?
Why Asking "What Would You Pay for This?" is a Terrible Idea
I frequently see posts in online discussion groups from new business owners asking, “What would you pay for this product or service?” I understand why the question is being asked, but the process is backwards.
19 Ten Minute Marketing Hacks
Regularly committing time to the marketing side of your business keeps you thinking about it, and the more you think about it, the more likely you are to take action.
Website & Social Media User Experience Survey Results
Learn how your customers are likely interacting with your website and social media - and how you can serve them better.
8 Things You Need to Get Over As a Business Owner
Business owners have unique challenges and obstacles on the path to success. Naming and recognizing them is the first step to understanding how to overcome them.
Tackling Your To-Do List: Stop Trying to Do it All
If you’re feeling overwhelmed by your to-do list, maybe it is time to step back, prioritize, and set reasonable expectations.
Stepping Away from Perfection
Perfectionism can lead to indecision, procrastination, and a fear of taking risks, all of which can impede a business's success.
How to Streamline Content Creation (5 Tips to Try)
Streamline your content creation process to make it faster and more effective.
This isn’t about churning out as much content as possible. This is about creating content that helps you connect with your audience while also helping you reach those big picture goals.
How to Make Your Business Stand Out
You are the secret sauce is in your business. Following someone else’s strategy won’t be as effective as creating one that fits your goals and incorporates your strengths.
Why You Shouldn't Apologize for Your Prices
Why Is talking about our prices and money taboo? Why do we feel the need to apologize? Why shouldn’t we be just as proud of our pricing as we are of the work we do?
11 Places to Find Stock Video
You can use stock videos mixed with your own product photos or interviews to give viewers a richer experience and help your brand appear more polished.
6 Places to Find Stock Audio for Your Podcast or Video
Whether you are looking for background music for your videos or adding intro and outro music to your podcast, you'll need high quality audio options.